Gnowbe is a digital platform designed to scale training and coaching in a fun, engaging, and effective way. Its wow meter tracks the impact of its transformative mobile learning experiences, which focus on inspiring learners to apply their knowledge and build skills. Gnowbe's design intention is to grow knowledge into being, making an impact in the world.
Detailed Summary for Meet Gnowbe by Monica
00:00 The founder of Gnowbe was unable to find a digital platform that could provide a human experience and allow scaling, so they built one themselves.
- Awaken Group conducted training and coaching for people in different companies and organizations.
- Most digital platforms found were content delivery platforms and not engaging.
- NOBI was designed to deliver content in fun, engaging, and participatory ways.
- The founder believes the next generation is about delivery, not content.
01:22 Gnowbe aims to transform and help people be better, and their internal "wow meter" measures the impact and success of their platform.
- Gnowbe received many "wows" when they first rolled out their platform, which is an internal measure of impact and success.
- Their goal is to constantly create a "wow" experience for their clients, curators, and learners.
- The power of mobile learning experiences was never a technology challenge, but rather a mindset issue.
02:44 The effectiveness of digital learning depends on the design intention of the platform.
- The design principles and objectives should match the desired outcome.
- Anobi was intentionally designed for impact and to transform knowledge into skills.
- Technology cannot solve all problems, but starting with the intention of the platform can help find something that meets your needs.